Psychadeli

BRANDING, PACKAGING, AND SOCIAL MEDIA. Psychadeli Coffee and Subs is an invented deli shop that specializes in their coffee, sandwiches, and authentic atmosphere. I branded the entire visual identity for this project, which included logos, packaging, and menu designs. The name was inspired solely by the word play of psychedelic and delicatessen, integrating both food and atmosphere into one division. Having this in mind, I wanted to create a deli shop that promotes an atmosphere in which customers can feel a sense of euphoria. Inspired by its psychedelic nature, I designed unique logos and packaging to reflect this vision.